"Auf einmal warst Du weg"

Título traducido al inglés

"You were simply gone"

Película: Duración en minutos

00.30 minutos

Descripción del producto

Radio, navigator, mobile phone – although driving a car requires full concentration, ever-new media distract us from driving. With split screens, the film shows the "fragmentation" of ones own attention. We overestimate ourselves - until it is too late. The film "You were simply gone" is a contribution to the #mythosmultitasking contest of the initiative "Runter vom Gas" ("Slow Down") of the German Road Safety Council (DVR) and the Federal Ministry of Transport and Digital Infrastructure (BMVI). However, it can also be understood as an appeal of being concentrated and attentive on ones everyday way to work, in order to prevent fatal accidents. All driving situations shown in the film were produced remote from public road traffic (CGI).

Objetivos y metas

Multitasking on your way to work is considered to be a threat to you and others. Concentrate, especially on the road, on one thing: on arriving safe and sound. Otherwise, you will put yourself and other road users in mortal danger.

All those who do several things at the same time (multitasking) on their way to work, especially young road users.

Premios recibidos

The contribution was awarded 6th place at the #mythosmultitasking contest of the initiative "Runter vom Gas" ("Slow Down") by the German Road Safety Council (DVR) and the Federal Ministry of Transport and Digital Infrastructure (BMV

Datos de contacto del editor

est – Elvira Steppacher, Strategie Content Text, München
Hohenzollernplatz 8, Deutschland-80796 München
est@elvira-steppacher.de http://www.elvira-steppacher.de

Datos de contacto del empresa productora

Datenwerk AG, Konstanz
Zollernstraße 4, Deutschland-78462 Konstanz
mail@michaelehninger.com https://www.datenwerk.de