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BE SMART WORK SAFE - Wer mitdenkt hat mehr von seiner Freizeit

Film (Duration in minutes)

01.00 minutes

Product description

«be smart work safe» speaks the way young people communicate. With this campaign, SAFE AT WORK raises awareness among young people of the channels used by them: a website, a Facebook page, a YouTube channel and an annual season of three short films inform on the issue safety at work. Every year, the campaign is adapted to the newest changes in the field of communication platforms used by the young target group for daily communication. During the next two years, it is further developed via the channels used by young people. All measures follow the strategic approach to show young people the advantages of correct behaviours at work. Safety at work for more fun in leisure time!

Aims and objectives

With the message Be a smartworker: Who thinks along has more from his spare time" the campaign shows which consequences the wrong behavior at the job can have on the spare time.

Young employees between 15 and 19 years

Contact details Editor

Eidgenössische Koordinationskommission für Arbeitssicherheit EKAS
Av. Beauregard1, Schweiz-1700 Fribourg
www.bs-ws.ch

Contact details Production company

cR Kommunikation
Falkenplatz11, Schweiz-3012 Bern
www.crkom.ch